It’s one of the big annual releases in their excellent collection of free guides. And this year, it came out early. Released in October, it’s Photoshelter’s third yearly survey of What Buyers Want From Photographers.

If you are looking to get into editorial or commercial photography (or are currently working in those fields), Photoshelter’s annual release gives valuable inside information. The survey includes feedback from hundreds of art buyers and photo editors, many from prestigious publications.

As Photoshelter’s blog post says, the information includes:

We’ve scoured through the results, organized, and packaged this vital information into one easy-to-read guide. Inside, we share key insights including:

  • Where buyers turn to find photographers and photography
  • How much time they spend searching for new talent
  • Email and direct mail tactics that capture their attention
  • Common mistakes photographers make when pitching
  • Personality traits that can make or break a working relationship
  • Major website do’s and don’ts, plus how buyers prefer images delivered

Photoshelter frequently releases free guides on becoming a professional photographer.

About The Author

Heather Nilson was editor of from August 2012 until November 2014. She has a background as an academic geek, with a degree in biology and work history in biology research. This was followed in 2010 by a complete career switch from laboratory research to writing, photography, and travel. She specializes in travel and fine art photography, and loves spending her computer time continually learning more about photography and creativity. Heather lives in Denver, Colorado, when she is not traveling. Like her Facebook page at:

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